Great Wayfinding with SEO Features for Website

Bill Clark Homes specializes in building quality new homes in over six markets in North and South Carolina. The company has been in the real estate business since 1977 and prides itself on building the best new homes available, at an affordable price. Their reputation as one of the most trusted home builders in their markets is built on quality and customer service.

When it was time to redesign the corporate website, Aaron Bowles Design focused on presenting a great quantity of information with easy-to-use wayfinding navigation. An important requirement of the project was to incorporate Search Engine Optimization attractiveness into the site. To this end, selected search keywords, terms that the company wanted to "own" in their markets, were built into the site. We helped copywrite and redesign the site with effective Search Engine ranking capability as a priority.

Site Features:

• Content management system
• Tab interface
• Community listings by city
• Google map displays that provide directions
• Interactive community-level maps
• "Magazine style" layouts
• Descriptions of cities where Bill Clark Homes has properties for sale

Client: BILL CLARK HOMES
Project: REDESIGN HOMEBUILDER'S WEBSITE WITH SEO FEATURES

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